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Our Focus

Highlights of our industry development adhered to the Strategy of Focus, Innovation and Business Co-operation
iClick Academy

The Practical Guide to Omnichannel Digital Operation

(Content in Chinese only)

yes
yes
iClick Academy

SaaS+X 2022 White Paper on Digital Operations

(Content in Chinese only)

No
yes
iClick Academy

Dr. Tang Jian Delivered a Keynote Speech at Beijing and Anhui Entrepreneurs Conference

(Content in Chinese only)

yes
no
iClick Academy

Grasp New Opportunities. Empower Enterprises with High Quality Development in the Digital Era.

(Content in Chinese only)

yes
yes
iClick Academy

iClick Helps Enterprises to Move Towards Digitalization with Operational Efficiency

(Content in Chinese only)

yes
yes
iClick Academy

iClick Further Enhances SaaS-based Solutions through Full Acquisition of iParllay

(Content in Chinese only)

yes
yes
iClick Academy

Dr. Jian Tang: Our Vision to Help More Traditional Enterprises with Technological Innovation in China

(Content in Chinese only)

yes
yes
iClick Academy

Baozun and iClick Announce Equity Investment and Strategic Business Cooperation

(Content in Chinese only)

No
yes
iClick Academy

iClick Interactive Asia Group Limited Issues Letter to Shareholders and Provides Corporate Update

(Content in Chinese only)

No
yes
iClick Academy

The Practical Guide to Omnichannel Digital Operation

(Content in Chinese only)

yes
yes
iClick Academy

SaaS+X 2022 White Paper on Digital Operations

(Content in Chinese only)

No
yes
iClick Academy

Dr. Tang Jian Delivered a Keynote Speech at Beijing and Anhui Entrepreneurs Conference

(Content in Chinese only)

yes
no
iClick Academy

Grasp New Opportunities. Empower Enterprises with High Quality Development in the Digital Era.

(Content in Chinese only)

yes
yes
iClick Academy

iClick Helps Enterprises to Move Towards Digitalization with Operational Efficiency

(Content in Chinese only)

yes
yes
iClick Academy

iClick Further Enhances SaaS-based Solutions through Full Acquisition of iParllay

(Content in Chinese only)

yes
yes
iClick Academy

Dr. Jian Tang: Our Vision to Help More Traditional Enterprises with Technological Innovation in China

(Content in Chinese only)

yes
yes
iClick Academy

Baozun and iClick Announce Equity Investment and Strategic Business Cooperation

(Content in Chinese only)

No
yes
iClick Academy

iClick Interactive Asia Group Limited Issues Letter to Shareholders and Provides Corporate Update

(Content in Chinese only)

No
yes

Expert Opinion

A compilation of invaluable opinions in providing worldwide enterprises with expert knowledge and tailored solutions in entering China
iClick Academy
Dr. Jian Tang
Chairman, Chief Executive Officer and Co-Founder
yes
iClick Academy
Dr. Jian Tang
Chairman, Chief Executive Officer and Co-Founder
yes
iClick Academy
Dr. Jian Tang
Chairman, Chief Executive Officer and Co-Founder
yes
iClick Academy
Ramboo Zhao
Executive VP / President, Smart Retail
yes
iClick Academy
Vincent Chen
VP, Product & Innovation
yes
iClick Academy
Dr. Jian Tang
Chairman, Chief Executive Officer and Co-Founder
yes
iClick Academy
Dr. Jian Tang
Chairman, Chief Executive Officer and Co-Founder
yes
iClick Academy
Dr. Jian Tang
Chairman, Chief Executive Officer and Co-Founder
yes
iClick Academy
Ramboo Zhao
Executive VP / President, Smart Retail
yes
iClick Academy
Vincent Chen
VP, Product & Innovation
yes
*Please note that the current articles are written in Chinese only.

6 Core Functions

Industry Reports

External Knowledge Sharing

Strengthen cooperation and exchanges with external parties to enhance the company’s influence in related field

Innovative Content and External Communication

Enhance iClick’s influential power in the industry continuously through innovative content, business content and brand communication

Nourish a Thriving Culture

Promote the integration of our corporate values ​​with three building pillars - ”Integrity, Pragmatism, and Innovation”

Organizational Development and Talent Training

Assist the group management team to continuously improve the company’s organizational capabilities and talent competencies through organizational innovation content sharing, communication mechanism, internal sharing, vocational training and succession

Innovative Practice Support

Provide methodological, organizational optimization strategy, internal and external propaganda together with other support to the innovation center’s projects in different market segment and product technology field

Think Tank

Provide professional methodology and data insights for corporate strategies development by enhancing iClick’s overall capability concerning topics such as industry knowledge, theories, and business insights

External Knowledge Sharing

Strengthen cooperation and exchanges with external parties to enhance the company’s influence in related field

Innovative Content and External Communication

Enhance iClick’s influential power in the industry continuously through innovative content, business content and brand communication

Nourish a Thriving Culture

Promote the integration of our corporate values ​​with three building pillars - ”Integrity, Pragmatism, and Innovation”

Organizational Development and Talent Training

Assist the group management team to continuously improve the company’s organizational capabilities and talent competencies through organizational innovation content sharing, communication mechanism, internal sharing, vocational training and succession

Innovative Practice Support

Provide methodological, organizational optimization strategy, internal and external propaganda together with other support to the innovation center’s projects in different market segment and product technology field

Think Tank

Provide professional methodology and data insights for corporate strategies development by enhancing iClick’s overall capability concerning topics such as industry knowledge, theories, and business insights

Market research reports and industry analysis to help make better business decisions
iClick Academy
AI Empowered Marketing Scenario Whitepaper (Content in Chinese only)
yes
iClick Academy
2023 Baidu Baby Milk Industry Analysis Report
yes
iClick Academy
A Practical Guide to Engaging with Chinese Travelers
yes
iClick Academy
The Practical Guide to Omnichannel Digital Operation
yes
iClick Academy
Chinese Travel Shoppers 2022 Whitepaper
yes
iClick Academy
SaaS+X 2022 White Paper on Digital Operations
yes
iClick Academy
Jiangshi Private Domain Traffic Report 2021 (Content in Chinese only)
yes
iClick Academy
ifenxi FMCG Digitalization Report 2021 (Content in Chinese only)
yes
iClick Academy
iClick-iParllay Private Domain Growth in Action Whitepaper (Content in Chinese only)
yes
iClick Academy
2021-2022 Cross-border Export E-commerce Growth Whitepaper (Content in Chinese only)
yes
iClick Academy
2021 China's Private Domain Traffic Marketing Research Report (Content in Chinese only)
yes
iClick Academy
iResearch Report (Content in Chinese only)
yes
iClick Academy
New Purchasing Power. New Brand (Content in Chinese only)
yes
iClick Academy
2021 China's MarTech Market Development Report 3.0 (Content in Chinese only)
yes
iClick Academy
Artificial Intelligence View (Content in Chinese only)
yes
iClick Academy
Jiangshi Report (Content in Chinese only)
yes
iClick Academy
Chinese Travel Shopper Whitepaper 2020
yes
iClick Academy
Chinese Travel Shopper Whitepaper 2018
yes

Innovation Practice Methodology

iClick Academy
Brand Private Domain Methodology
yes
iClick Academy
MCN Methodology
yes
Customized Personalized Scene Interaction to Help Brands Unleash Infinite Potential

November 1, 2023

Customized Personalized Scene Interaction to Help Brands Unleash Infinite Potential

(Content in Chinese only)

yes
yes
Creating a 'New Top Star' Private Domain Super IP, Igniting a Cognitive Revolution in the Dairy Industry

October 18, 2023

Creating a 'New Top Star' Private Domain Super IP, Igniting a Cognitive Revolution in the Dairy Industry

(Content in Chinese only)

yes
yes
AIGC Empowers Creative Implementation, Activating Brand's Private Domain Dynamics

September 28, 2023

AIGC Empowers Creative Implementation, Activating Brand's Private Domain Dynamics

(Content in Chinese only)

yes
yes
Breaking Conventions Unobtrusive Research to Uncover Genuine User Needs

September 15, 2023

Breaking Conventions: Unobtrusive Research to Uncover Genuine User Needs

(Content in Chinese only)

yes
yes
Advanced Strategies in Celebrity Endorsement Marketing to Boost Brand Efficiency

September 7, 2023

Advanced Strategies in Celebrity Endorsement Marketing to Boost Brand Efficiency

(Content in Chinese only)

yes
yes
The Solo Economy, Reverse Marketing Decoding New Trends in Qixi Marketing

August 24, 2023

The Solo Economy, Reverse Marketing: Decoding New Trends in Qixi Marketing

(Content in Chinese only)

yes
yes
Six Steps to Unlock the Full Chain of Search Advertising, Effortlessly Boosting ROI

August 3, 2023

Six Steps to Unlock the Full Chain of Search Advertising, Effortlessly Boosting ROI

(Content in Chinese only)

yes
yes
Exploring the Digital 'Last Mile' in the Beauty Industry through 'Five-Senses Marketing'

August 2, 2023

Exploring the Digital 'Last Mile' in the Beauty Industry through 'Five-Senses Marketing'

(Content in Chinese only)

yes
yes
iClick Academy

June 14, 2023

Breaking the User Circle: Assisting Brands with Digital Co-branding Marketing Strategies

(Content in Chinese only)

yes
yes
iClick Academy

June 8, 2023

Enhancing Consumer Experiences: Deepening Consumption Scenarios and Expanding Service Boundaries

(Content in Chinese only)

yes
yes
iClick Academy

June 2, 2023

Task-driven Campaigns: Catalyzing Innovation and Enhancing Shoppers' Experience

(Content in Chinese only)

yes
yes
iClick Academy

May 24, 2023

From Incentive to Immersion: Elevating Shoppers' Experience through Gamification

(Content in Chinese only)

yes
yes
iClick Academy

May 18, 2023

Leveraging Membership Loyalty Points to Amplify Member Engagement and Loyalty

(Content in Chinese only)

yes
yes
iClick Academy

May 11, 2023

The Importance of Loyalty and Membership Programs in the Digital Marketing Landscape

(Content in Chinese only)

yes
yes
iClick Academy

April 27, 2023

iClick ChangXun: Empowering Brands with Enhanced Training Systems and Dealer Support

(Content in Chinese only)

yes
yes
iClick Academy

April 21, 2023

Decoding the Mysteries: Member Operations in Full Domain User Operations for Brand Expansion

(Content in Chinese only)

yes
yes
iClick Academy

March 30, 2023

Unveiling the Enigma: Unraveling Brand Growth through Comprehensive Member Operations and Traffic Acquisition Strategies

(Content in Chinese only)

yes
yes
iClick Academy

June 7, 2022

How can Cosmetic Industry Break through with Digitalization?

(Content in Chinese only)

yes
yes
iClick Academy

April 12, 2023

Revitalizing Sales with Live-commerce: Aiding Brands in Boosting Revenue

(Content in Chinese only)

yes
yes
iClick Academy

March 8, 2022

iClick's SaaS+X: Best Solution to Create Business Synergy and Grow Your Brand Digitally

(Content in Chinese only)

yes
yes
iClick Academy

May 18, 2022

How can FMCG Brands Grow Post-pandemic?

(Content in Chinese only)

yes
yes
iClick Academy

May 23, 2022

Revitalizing Omni-channel Traffic and Achieving the Growth of WeChat Mini-program Malls

(Content in Chinese only)

yes
yes
iClick Academy

May 13, 2022

A "Passive" Approach to Digitalization

(Content in Chinese only)

yes
yes
iClick Academy

May 9, 2022

The Hidden Secret of Store Growth in Digital Shopping Guide

(Content in Chinese only)

yes
yes
iClick Academy

May 5, 2022

Practical Solution to Prevent Losing Leads in B2B

(Content in Chinese only)

yes
yes
iClick Academy

April 27, 2022

Rethinking the Long-erm Value of Private Domain: The Prevalence of Community Group Buying during Pandemic

(Content in Chinese only)

yes
yes
iClick Academy

April 22, 2022

Featured Showcases of Digital Transformation

(Content in Chinese only)

yes
yes
iClick Academy

April 20, 2022

Three Key Points for MNCs to Localize Their Digital Marketing Campaigns

(Content in Chinese only)

yes
yes
iClick Academy

April 13, 2022

Setting up a Comprehensive Digital Transformation Project for Brands

(Content in Chinese only)

yes
yes
iClick Academy

March 29, 2022

Effective Strategies for Brand Loyalty

(Content in Chinese only)

yes
yes
iClick Academy

March 18, 2022

Digitalizing the FMCG Industry

(Content in Chinese only)

yes
yes
iClick Academy

March 14, 2022

Practical Strategy in Getting Returning Customers in B2B

(Content in Chinese only)

yes
yes
iClick Academy

March 10, 2022

FAQs in Unlocking Digital Business of Luxury Brand Stores

(Content in Chinese only)

yes
yes
iClick Academy

February 24, 2022

Practical Strategy in Acquiring New Customers in B2B

(Content in Chinese only)

yes
yes
iClick Academy

February 15, 2022

The Implications of "Bing Dwen Dwen" for Private Domain Traffic Management

(Content in Chinese only)

yes
yes
iClick Academy

February 8, 2022

The Key in Digital Transformation: Global Operations

(Content in Chinese only)

yes
yes
iClick Academy

January 20, 2022

Effectiveness of Marketing Tools

(Content in Chinese only)

yes
yes
iClick Academy

January 18, 2022

MarTech's Strategies: Nurturing Private Domain User

(Content in Chinese only)

yes
yes
iClick Academy

January 4, 2022

Private Domain Traffic to Global Traffic | The Next Era of the Internet

(Content in Chinese only)

yes
yes
iClick Academy

December 27, 2021

MarTech's Growth Technique: Traffic and Customer Acquisition

(Content in Chinese only)

yes
yes
iClick Academy

December 22, 2021

The Livestreaming of Westlife Going Viral on the Internet

(Content in Chinese only)

yes
yes
iClick Academy

December 13, 2021

The "New Wave" of Brand's Private Domain Has Come

(Content in Chinese only)

yes
yes
iClick Academy

December 7, 2021

How Can Affordable Luxury Clothing Brands Leverage Private Domain?

(Content in Chinese only)

yes
yes
iClick Academy

November 15, 2021

"Evolutionary power" in Brand Private Domain

(Content in Chinese only)

yes
yes
iClick Academy

November 2, 2021

Adjusting Marketing Mindset to Retain the Traffic

(Content in Chinese only)

yes
yes
iClick Academy

October 27, 2021

A Private Domain Methodology for F&B Brands

(Content in Chinese only)

yes
yes
iClick Academy

October 22, 2021

Breaking Through Bottlenecks of Growth in B2B Business (B2B Business Growth Solutions Included)

(Content in Chinese only)

yes
yes
iClick Academy

September 28, 2021

Using Data Thinking to Build Private Domain Assets

(Content in Chinese only)

yes
yes
iClick Academy

September 14, 2021

CASH Methodology for B2B Private Domain Growth

(Content in Chinese only)

yes
yes
iClick Academy

September 1, 2021

Six Channels for B2B Private Domain Traffic

(Content in Chinese only)

yes
yes
iClick Academy

June 10, 2021

"Huge Traffic Source" VS "Robust Traffic System"

(Content in Chinese only)

yes
yes
iClick Academy

March 18, 2021

MCN Methodology: Magnetizing Consumers without Being Tricked by KOLs?

(Content in Chinese only)

yes
yes
Customized Personalized Scene Interaction to Help Brands Unleash Infinite Potential

November 1, 2023

Customized Personalized Scene Interaction to Help Brands Unleash Infinite Potential

(Content in Chinese only)

yes
yes
Creating a 'New Top Star' Private Domain Super IP, Igniting a Cognitive Revolution in the Dairy Industry

October 18, 2023

Creating a 'New Top Star' Private Domain Super IP, Igniting a Cognitive Revolution in the Dairy Industry

(Content in Chinese only)

yes
yes
AIGC Empowers Creative Implementation, Activating Brand's Private Domain Dynamics

September 28, 2023

AIGC Empowers Creative Implementation, Activating Brand's Private Domain Dynamics

(Content in Chinese only)

yes
yes
Breaking Conventions Unobtrusive Research to Uncover Genuine User Needs

September 15, 2023

Breaking Conventions: Unobtrusive Research to Uncover Genuine User Needs

(Content in Chinese only)

yes
yes
Advanced Strategies in Celebrity Endorsement Marketing to Boost Brand Efficiency

September 7, 2023

Advanced Strategies in Celebrity Endorsement Marketing to Boost Brand Efficiency

(Content in Chinese only)

yes
yes
The Solo Economy, Reverse Marketing Decoding New Trends in Qixi Marketing

August 24, 2023

The Solo Economy, Reverse Marketing: Decoding New Trends in Qixi Marketing

(Content in Chinese only)

yes
yes
Six Steps to Unlock the Full Chain of Search Advertising, Effortlessly Boosting ROI

August 3, 2023

Six Steps to Unlock the Full Chain of Search Advertising, Effortlessly Boosting ROI

(Content in Chinese only)

yes
yes
Exploring the Digital 'Last Mile' in the Beauty Industry through 'Five-Senses Marketing'

August 2, 2023

Exploring the Digital 'Last Mile' in the Beauty Industry through 'Five-Senses Marketing'

(Content in Chinese only)

yes
yes
iClick Academy

June 14, 2023

Breaking the User Circle: Assisting Brands with Digital Co-branding Marketing Strategies

(Content in Chinese only)

yes
yes
iClick Academy

June 8, 2023

Enhancing Consumer Experiences: Deepening Consumption Scenarios and Expanding Service Boundaries

(Content in Chinese only)

yes
yes
iClick Academy

June 2, 2023

Task-driven Campaigns: Catalyzing Innovation and Enhancing Shoppers' Experience

(Content in Chinese only)

yes
yes
iClick Academy

May 24, 2023

From Incentive to Immersion: Elevating Shoppers' Experience through Gamification

(Content in Chinese only)

yes
yes
iClick Academy

May 18, 2023

Leveraging Membership Loyalty Points to Amplify Member Engagement and Loyalty

(Content in Chinese only)

yes
yes
iClick Academy

May 11, 2023

The Importance of Loyalty and Membership Programs in the Digital Marketing Landscape

(Content in Chinese only)

yes
yes
iClick Academy

April 27, 2023

iClick ChangXun: Empowering Brands with Enhanced Training Systems and Dealer Support

(Content in Chinese only)

yes
yes
iClick Academy

April 21, 2023

Decoding the Mysteries: Member Operations in Full Domain User Operations for Brand Expansion

(Content in Chinese only)

yes
yes
iClick Academy

March 30, 2023

Unveiling the Enigma: Unraveling Brand Growth through Comprehensive Member Operations and Traffic Acquisition Strategies

(Content in Chinese only)

yes
yes
iClick Academy

June 7, 2022

How can Cosmetic Industry Break through with Digitalization?

(Content in Chinese only)

yes
yes
iClick Academy

April 12, 2023

Revitalizing Sales with Live-commerce: Aiding Brands in Boosting Revenue

(Content in Chinese only)

yes
yes
iClick Academy

March 8, 2022

iClick's SaaS+X: Best Solution to Create Business Synergy and Grow Your Brand Digitally

(Content in Chinese only)

yes
yes
iClick Academy

May 18, 2022

How can FMCG Brands Grow Post-pandemic?

(Content in Chinese only)

yes
yes
iClick Academy

May 23, 2022

Revitalizing Omni-channel Traffic and Achieving the Growth of WeChat Mini-program Malls

(Content in Chinese only)

yes
yes
iClick Academy

May 13, 2022

A "Passive" Approach to Digitalization

(Content in Chinese only)

yes
yes
iClick Academy

May 9, 2022

The Hidden Secret of Store Growth in Digital Shopping Guide

(Content in Chinese only)

yes
yes
iClick Academy

May 5, 2022

Practical Solution to Prevent Losing Leads in B2B

(Content in Chinese only)

yes
yes
iClick Academy

April 27, 2022

Rethinking the Long-erm Value of Private Domain: The Prevalence of Community Group Buying during Pandemic

(Content in Chinese only)

yes
yes
iClick Academy

April 22, 2022

Featured Showcases of Digital Transformation

(Content in Chinese only)

yes
yes
iClick Academy

April 20, 2022

Three Key Points for MNCs to Localize Their Digital Marketing Campaigns

(Content in Chinese only)

yes
yes
iClick Academy

April 13, 2022

Setting up a Comprehensive Digital Transformation Project for Brands

(Content in Chinese only)

yes
yes
iClick Academy

March 29, 2022

Effective Strategies for Brand Loyalty

(Content in Chinese only)

yes
yes
iClick Academy

March 18, 2022

Digitalizing the FMCG Industry

(Content in Chinese only)

yes
yes
iClick Academy

March 14, 2022

Practical Strategy in Getting Returning Customers in B2B

(Content in Chinese only)

yes
yes
iClick Academy

March 10, 2022

FAQs in Unlocking Digital Business of Luxury Brand Stores

(Content in Chinese only)

yes
yes
iClick Academy

February 24, 2022

Practical Strategy in Acquiring New Customers in B2B

(Content in Chinese only)

yes
yes
iClick Academy

February 15, 2022

The Implications of "Bing Dwen Dwen" for Private Domain Traffic Management

(Content in Chinese only)

yes
yes
iClick Academy

February 8, 2022

The Key in Digital Transformation: Global Operations

(Content in Chinese only)

yes
yes
iClick Academy

January 20, 2022

Effectiveness of Marketing Tools

(Content in Chinese only)

yes
yes
iClick Academy

January 18, 2022

MarTech's Strategies: Nurturing Private Domain User

(Content in Chinese only)

yes
yes
iClick Academy

January 4, 2022

Private Domain Traffic to Global Traffic | The Next Era of the Internet

(Content in Chinese only)

yes
yes
iClick Academy

December 27, 2021

MarTech's Growth Technique: Traffic and Customer Acquisition

(Content in Chinese only)

yes
yes
iClick Academy

December 22, 2021

The Livestreaming of Westlife Going Viral on the Internet

(Content in Chinese only)

yes
yes
iClick Academy

December 13, 2021

The "New Wave" of Brand's Private Domain Has Come

(Content in Chinese only)

yes
yes
iClick Academy

December 7, 2021

How Can Affordable Luxury Clothing Brands Leverage Private Domain?

(Content in Chinese only)

yes
yes
iClick Academy

November 15, 2021

"Evolutionary power" in Brand Private Domain

(Content in Chinese only)

yes
yes
iClick Academy

November 2, 2021

Adjusting Marketing Mindset to Retain the Traffic

(Content in Chinese only)

yes
yes
iClick Academy

October 27, 2021

A Private Domain Methodology for F&B Brands

(Content in Chinese only)

yes
yes
iClick Academy

October 22, 2021

Breaking Through Bottlenecks of Growth in B2B Business (B2B Business Growth Solutions Included)

(Content in Chinese only)

yes
yes
iClick Academy

September 28, 2021

Using Data Thinking to Build Private Domain Assets

(Content in Chinese only)

yes
yes
iClick Academy

September 14, 2021

CASH Methodology for B2B Private Domain Growth

(Content in Chinese only)

yes
yes
iClick Academy

September 1, 2021

Six Channels for B2B Private Domain Traffic

(Content in Chinese only)

yes
yes
iClick Academy

June 10, 2021

"Huge Traffic Source" VS "Robust Traffic System"

(Content in Chinese only)

yes
yes
iClick Academy

March 18, 2021

MCN Methodology: Magnetizing Consumers without Being Tricked by KOLs?

(Content in Chinese only)

yes
yes

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